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November 10, 2014

If you’ve been a part of the SaveaLoonie Community for any length of time, you’ve likely heard about BzzAgent. You may have even signed up already but still aren’t quite sure what you’re doing. If this sounds like you, then I’m here to help! This guide is all about getting the most out of BzzAgent!

What is BzzAgent?

BzzAgent is a social product testing site. What that means is, BzzAgent is a network of consumers who participate in Word of Mouth marketing campaigns for products & services.

When you sign up, you become a BzzAgent and agents get special perks – namely BzzCampaigns! As an agent, I’ve personally participate in campaigns to test items such as cleaning product, hair care product, wine & more – all for FREE!

What is a BzzCampaign?

BzzCampaigns are how you get to test & talk about new products for FREE! The catch is, BzzCampaigns are by invite only and offered to agents based on your profile (who you are, your interests, where you live) & survey answers and your BzzScore. The majority of campaigns run for 8 weeks giving you lots of time to receive, use and share your thoughts on the product with friends, family & anyone who will listen!

What is my BzzScore?

The BzzScore is a numberical ranking system that represents how well you’re doing as a BzzAgent. The scale goes from 1 – 10 and your score will change based on how active & influential you are! The higher your BzzScore the better chance you will be invited to campaigns when they become available.

Tips for a High BzzScore

  • Surveys, Surveys, Surveys! Staying on top of your surveys is key to being a good BzzAgent. And be honest! Invites to campaigns are based on how you answer those questions!
  • Connect your accounts! Whether you’re on Facebook, Twitter, Instagram or all of them – connect those accounts to your BzzAgent account. You want (and need) to be able to Bzz about products from all angles. They are looking for people who are able to spread the word about the products they are testing.
  • Complete BzzActivities! When you get an invite to a BzzCampaign, don’t forget you have to report back about the product you are testing. Each campaign will have different BzzActivities so make sure you check in regularly.
  • Do it Well! Don’t just do the bare minimum either. The more effort you put into your reviews & submissions, the higher the score that you will get for each one! Be sure you are detailed, descriptive, original & creative in your posts etc.
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