
❄️ Babybel & The Laughing Cow Contest: Your Winter Snack Avalanche Awaits!
Winter has officially settled in, and if you’re feeling the chill (and maybe a little cabin fever), it’s the perfect time to bring some fun, and flavour, back into your days. Luckily, the Babybel & The Laughing Cow Contest is here to turn your frosty routine into a deliciously exciting adventure.
🧀 Let It Snow… Snacks!
When the snow piles high and the days feel extra long, nothing warms the spirit like a cozy snack moment. Picture this: a Snack Avalanche of creamy Laughing Cow wedges, iconic Babybel rounds, fruity GoGo Squeez pouches, and smooth Kiri cheese. It’s winter comfort at its finest. And the best part? Your snack stash could lead to something even sweeter.
💰 Win $25,000 CASH This Winter!
Yes, you read that right. By purchasing participating Groupe Bel products (including Babybel, The Laughing Cow, GoGo Squeez, and Kiri) you’ll have the chance to win a massive $25,000 cash prize. That’s enough to fund a dream vacation, upgrade your home, or treat yourself to the ultimate winter getaway.
Each qualifying purchase gives you an entry, and you can submit up to 10 entries per household. That means more snacks, more cozy nights in, and more chances to win.
🛒 How to Enter the Babybel & The Laughing Cow Contest
- Pick up participating Groupe Bel products during your next grocery run
- Submit your entries online (up to 10 per household)
- Cross your mitten-covered fingers and dream big
📅 Don’t Miss the Deadline!
The Babybel & The Laughing Cow Contest officially closes on February 22, 2026. That gives you plenty of time to stock up on your favourite snacks and get those entries in before the snow melts.
🎉 Warm Up Your Winter With Big Flavour & Big Prizes
Whether you’re building snowmen, binge-watching your favourite shows, or hosting a cozy indoor game night, these tasty treats fit right into your winter vibe. And who knows, your next snack break might just be the one that wins you $25,000.




